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Webinar: ABM for Demand Gen Leaders

Strategy

ABM Consortium teams up with Square 2 Marketing

Thursday October 26th, 10AM Pacific / 1PM East.

ABM webinar

Webinar topic

Are you in need of fact-based, high-performance strategies?

Is your first ABM program still on the planning table or are you re-engineering your program?

Research shows huge excitement about ABM but only 19% of marketing leaders are confident of their ability to successfully execute ABM for their company. Join this free webinar as we unpack the right ideas, deliver a path for

  • When: Thursday October 26th, 10AM Pacific / 1PM East
  • Who: Mark Ogne, founder of the ABM Consortium, and Gina Miller, Director of Demand Generation Practic at Square 2 Marketing
  • What: During this one-hour interactive panel discussion, you’ll learn from certified ABM experts how to:
    • Create a program that engages buyers at select accounts
    • Identify and avoid common hurdles account-based marketers face
    • Properly set up and meet expectations for an ABM program